### Privacy Policy

At Charlotte Tree Removal, we are committed to protecting the privacy and personal information of our clients in Ballantyne and the Greater Charlotte area. As a locally owned and operated business since 2012, we understand the importance of trust when inviting a service provider onto your property. This policy outlines how we collect, use, and safeguard your data to ensure a professional and secure experience while we manage your tree care needs, from permit submissions to precision removals.

We collect information through several channels to better serve our customers. When you fill out a form on our website to request a free estimate or consultation with an ISA Certified Arborist, we collect your name, email address, phone number, and physical property address. Additionally, when you contact our business number, your phone calls may be recorded and transcribed for quality assurance. We also gather website usage data through automated tracking scripts and cookies to understand how visitors interact with our online content.

The information we collect is used primarily to provide professional tree services and schedule appointments for storm cleanup or tree health assessments. We use your contact details to send marketing emails regarding seasonal maintenance and to send SMS messages for appointment reminders or service updates. We retain phone numbers for marketing and internal analytics, and we transcribe calls to improve our sales training and process efficiency. Furthermore, we use your data to comply with legal obligations and Charlotte’s Tree Ordinance requirements when filing permits.

Our website utilizes cookies and tracking technologies to enhance user experience and analyze traffic. We specifically use Google Analytics, Google Tag Manager, and Google Ads to monitor site performance and run remarketing campaigns. We also employ CallRail for call tracking and recording to bridge the gap between our digital presence and phone consultations. These scripts track how you navigate our site, allowing us to provide more relevant information to homeowners looking for tree removal or pruning services.

We may share your data with trusted third-party service providers to facilitate our business operations. This includes CRM platforms for managing client records, email marketing providers for newsletters, and call tracking services for performance monitoring. We only partner with entities that agree to maintain the confidentiality of your data. Charlotte Tree Removal does not sell your personal information to third parties, ensuring your data is used strictly for providing our specialized tree care services.

We retain your personal information for as long as necessary to provide our services, maintain accurate business records, and fulfill the purposes outlined in this policy. This includes keeping records of past removals or canopy maintenance for future reference or warranty claims. If you wish for your data to be removed from our systems earlier, you may request deletion at any time, provided the data is no longer required for legal or insurance compliance related to our tree work.

To protect your information, we implement comprehensive security measures, including encrypted connections and restricted access to our databases. We prioritize property protection in the field and data protection in the office. Only authorized personnel involved in scheduling, billing, or service execution have access to your personal details. While no online transmission is 100% secure, we strive to use commercially acceptable means to protect your information from unauthorized access or disclosure.

In compliance with TCPA regulations, by providing your phone number, you consent to receive SMS/text messages from us. Consent is not a condition of any purchase. Message frequency may vary based on your project status, and standard message and data rates may apply. You can maintain control over these communications by replying STOP to opt out at any time or HELP for more information. We value your communication preferences and ensure that opting out of texts is a simple and immediate process.

You have the right to access, update, or request the deletion of your personal information at any time. Under the California Consumer Privacy Act (CCPA), while we primarily serve North Carolina, we extend the right to know what data is collected and the right to opt out of data sharing to all our clients. Our website is not intended for children under the age of 13, and we do not knowingly collect information from minors. We reserve the right to update this policy as our services evolve, with all changes being posted directly to this page.

If you have any questions regarding this Privacy Policy or how we handle your data, please visit our contact page to reach out to our office directly. Whether you are inquiring about a Willow Oak removal or need help navigating the Charlotte UDO permit process, our team is here to provide transparent and professional communication. We are dedicated to maintaining the highest standards of privacy for every homeowner we serve across the Charlotte canopy.